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Read online The Laws of Simplicity: Design, Technology, Business, Life.pdf PDF, EPUB, MOBI, TXT, DOC The Laws of Simplicity: Design, Technology, Business, Life Finally we are learning that simplicity equals sanity We re rebelling against technology that s too complicated DVD players with too many menus and software accompanied by megabyte read me manuals The iPod s clean gadgetry has made simplicity hip But sometimes we find ourselves caught up in the simplicity paradox we want something that s simple and easy to use but also does all the complex things we might ever want it to do In i The Laws of Simplicity i John Maeda offers ten laws for balancing simplicity and complexity in business technology and design guidelines for needing less and actually getting more .

Maeda a professor in MIT s Media Lab and a world renowned graphic designer explores the question of how we can redefine the notion of improved so that it doesn t always mean something more something added on .

Maeda s first law of simplicity is Reduce It s not necessarily beneficial to add technology features just because we can And the features that we do have must be organized Law in a sensible hierarchy so users aren t distracted by features and functions they don t need But simplicity is not less just for the sake of less Skip ahead to Law Failure Accept the fact that some things can never be made simple Maeda s concise guide to simplicity in the digital age shows us how this idea can be a cornerstone of organizations and their products how it can drive both business and technology We can learn to simplify without sacrificing comfort and meaning and we can achieve the balance described in Law This law which Maeda calls The One tells us Simplicity is about subtracting the obvious and adding the meaningful by John Maeda

Books descriptionDetails
The Laws of Simplicity: Design, Technology, Business, Life
Title:The Laws of Simplicity: Design, Technology, Business, Life
Format Type:eBook PDF / e-Pub
Rating:
Author:
Published:
ISBN:0262134721
ISBN 13:
Number of Pages:100
Category:design, business, non-fiction, technology, philosophy
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The Storm of Creativity, Processing: A Programming Handbook for Visual Designers and Artists, Make It New: A History of Silicon Valley Design (MIT Press), Maeda@Media, Design by Numbers, The Laws of Simplicity: Design, Technology, Business, Life, The Art of Critical Making: Rhode Island School of Design on Creative Practice, Creative Code: Aesthetics + Computation, Screen: Essays on Graphic Design, New Media, and Visual Culture, Redesigning Leadership (Simplicity: Design, Technology, Business, Life)
No description available, div California s Silicon Valley is home to the greatest concentration of designers in the world corporate design offices at flagship technology companies and volunteers at nonprofit NGOs global design consultancies and boutique studios research laboratories and academic design programs Together they form the interconnected network that is Silicon Valley Apple products are famously Designed in California but as Barry Katz shows in this first ever extensively illustrated history the role of design in Silicon Valley began decades before Steve Jobs and Steve Wozniak dreamed up Apple in a garage Offering a thoroughly original view of the subject Katz tells how design helped transform Silicon Valley into the most powerful engine of innovation in the world From Hewlett Packard and Ampex in the s to Google and Facebook today design has provided the bridge between research and development art and engineering technical performance and human behavior Katz traces the origins of all of the leading consultancies including IDEO frog and Lunar and shows the process by which some of the world s most influential companies came to place design at the center of their business strategies At the same time universities foundations and even governments have learned to apply design thinking to their missions Drawing on unprecedented access to a vast array of primary sources and interviews with nearly every influential design leader including Douglas Engelbart Steve Jobs and Don Norman Katz reveals design to be the missing link in Silicon Valley s ecosystem of innovation div, Finally we are learning that simplicity equals sanity We re rebelling against technology that s too complicated DVD players with too many menus and software accompanied by megabyte read me manuals The iPod s clean gadgetry has made simplicity hip But sometimes we find ourselves caught up in the simplicity paradox we want something that s simple and easy to use but also does all the complex things we might ever want it to do In i The Laws of Simplicity i John Maeda offers ten laws for balancing simplicity and complexity in business technology and design guidelines for needing less and actually getting more br br Maeda a professor in MIT s Media Lab and a world renowned graphic designer explores the question of how we can redefine the notion of improved so that it doesn t always mean something more something added on br br Maeda s first law of simplicity is Reduce It s not necessarily beneficial to add technology features just because we can And the features that we do have must be organized Law in a sensible hierarchy so users aren t distracted by features and functions they don t need But simplicity is not less just for the sake of less Skip ahead to Law Failure Accept the fact that some things can never be made simple Maeda s concise guide to simplicity in the digital age shows us how this idea can be a cornerstone of organizations and their products how it can drive both business and technology We can learn to simplify without sacrificing comfort and meaning and we can achieve the balance described in Law This law which Maeda calls The One tells us Simplicity is about subtracting the obvious and adding the meaningful, John Maeda deconstructs the digital world with the earned authority of an M I T trained computer scientist and a card carrying artist Being ambidextrous with Eastern and Western cultures he can see things most of us overlook The result is a humor and expression that brings out the best in computers and art Nicholas Negroponte br John Maeda is one of the world s leading experimental graphic designers and is quickly becoming a digital culture icon His early preoccupation with the intersection of computer programming and digital art has resulted in a fascinating interactive and stunningly beautiful collection of work Maeda has pioneered many of the key expressive elements that are prevalent on the web today Among his most well known works are The Reactive Square which features a simple black square on a computer screen that changes shape if one yells at it and Time Paint in which paint flies across the screen He has created innovative interactive calendars digital services and advertisements for companies such as Sony Shiseido and Absolut Vodka br This is the first publication to present a complete overview of Maeda s work and philosophy A glorious visual exploration of ideas and graphic form Maeda Media takes you through Maeda s beginnings in early computerized printouts to his reactive graphics on CD ROM to his dynamic experiments on the web to his pedagogical approach to digital visual art and finally to his overarching quest to understand the very nature of the relationship between technology and creativity Six thematic chapters provide an overview of his entire career and research But this is not just a catalog of older work interspersedbetween each chapter is a new visual essay that has been created exclusively for this publication to underline each of the major themes br Coming together in a massive pages printed in a dazzling array of color combinations on three different kinds of paper the result is a manifesto a finely crafted manual and inspiration sourcebook all in one br With over illustrations br